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Recruitment Videos: How Queensland Government Leverage Video In Its Executive Recruitment Processes

July 03, 2020

Queensland's Leading Government Organisations are leveraging recruitment videos to attract top executive talent.


Executive boards are reporting that the traditional approach to executive hiring is delivering disappointing outcomes. Using video and modern forms of mixed media is an incredibly effective way for leading organisations to communicate their unique and authentic offering to the top executive talent market. In fact, 59% of executives agree that if both text and video are available on the same topic, they are more likely to choose video.


Would you like to create a recruitment video? Submit a request here. 


Additionally, using video in executive recruitment will increase the amount of applications received, as found in a recent survey by CareerBuilder, which found that job postings with videos have a 34% higher application rate!


During 2019 we have worked with a number of leading government organisations to support them in their executive hiring, here are some of our favourite examples:


  1. Screen Queensland: Chief Executive Officer

  2. Queensland Music Festival: Executive Director

  3. The Department of Environment & Science: Executive Director, Science Strategy and Partnerships

  4. The Fringe World Impact: Chief Executive Officer



Screen Queensland: Chief Executive Officer






Screen Queensland is a Government-owned company that has been established in the state for 26 years and sits within the portfolio of the Premier of Queensland and Minister for Trade. Screen Queensland invests in the Queensland screen industry, attracts production including post, digital and visual effects to the state and supports screen culture activities for all Queenslanders.


Read the full Screen QLD Case Study




Queensland Music Festival: Executive Director






Queensland Music Festival (QMF) offers Queenslanders the chance to hear and be heard, with a rich tapestry of musical experiences designed to uncover and empower young musicians, create world-class music in regional communities, and shed light on current social issues.


See the full QMF Case Study



The Department of Environment & Science: Executive Director, Science Strategy and Partnerships






The Department of Environment and Science (DES) recognises the enormous value a clean environment, innovative society and economy, and vibrant culture makes to Queenslanders’ lives.  As a diverse organisation, the department brings together environment, heritage protection, national parks, science and arts functions to help achieve government objectives for a better Queensland.



See the full DES Case Study




The Fringe World Impact: Chief Executive Officer






FRINGE WORLD is a summer celebration held in Perth and Western Australia each year. It is the largest annual event in Western Australia and attracts over 900,000 people through paid and free events.


The festival is all about offering a variety of entertainment for everyone. Including events and acts of music, dance, comedy, visual arts, theatre and much more. With a combination of local Western Australian talent as well as performers and artists from all over the world.


See the full Fringe World Case Study here

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