Hiring a Director of Marketing & Communications for QMF

About Queensland Music Festival


The Queensland Music Festival uses the magic of music to bring people in regional and remote Queensland, together.


Since its debut in 1999, the Queensland Music Festival has delivered awe-inspiring musical events to over a million Queenslanders across more than 100 towns and cities. These stunning events have helped bring communities together through music, celebrating the cultural identity of Queensland and promoting local artists in the process.

The queensland music festival logo is red and black
Recruiting a forward-thinking executive for Queensland Music Festival

Queensland Music Festival wanted an executive with a keen eye for target audiences, the ability to craft and curate targeted campaigns and experience engaging new communities across Queensland.


The QMF wanted to attract a forward-thinking director who would execute the company’s bold vision.


The Kingston Human Capital search team knew that the perfect candidate would possess experience in the entertainment or music industry, a background in the tourism sector and a deep understanding of Queensland and its diverse culture. The perfect candidate would be someone with an eye on the digital future as well as a solid foundation in traditional marketing and media.


If this skill set wasn’t rare enough, Kingston Human Capital understood that the right candidate would need to align with QMF's inspiring philosophy.

The Hiring Requirement

QMF contacted the team at Kingston Human Capital to find a permanent Director of Marketing and Communications

Role We Hired

Director of Marketing and Communications

Channels We Used

Kingston Human Capital database, our talent networks, Facebook, LinkedIn, Indeed, microsite, Seek, Queensland tourism council.

The Challenge

How did we overcome this challenge?

This was a unique challenge for Kingston Human Capital, but not the first time we had to be on the lookout for a rare individual.


After searching high and low and considering candidates from local, interstate and international markets, we identified an outstanding candidate with the experience and cultural aligment necessary to help Queensland Music Festival deliver on its ambitious plans.

A large group of people are posing for a picture in a park.

The Process

Experience in delivering swift outcomes

Kingston Human Capital worked closely with QMF to fully understand the challenges at hand. We developed an effective advocacy campaign that spoke to a much broader audience than just a job board. We activated our referral networks and used a multichannel approach to find the right talent pool.


After an extensive search, we found an incredible candidate.

How Kingston Human Capital helped QMF find the right candidate?
  1. Kingston Human Capital liaised with the CEO and the executive team at QMF to take a detailed briefing and understand the nuances and the challenges of the role.
  2. Our team worked with a network of Marketing and Communication referral partners to evaluate who would be the best fit, and which candidates would match the client's specific requirements.
  3. After an in-depth search, Kingston Human Capital provided a short list of candidates to the client.
  4. We offered advice and insight into the personality of each candidate for the client.
  5. Offered support to Queensland Music Festival during the onboarding process.
  6. Arranged the onboarding and commencement of the new team member to allow the candidate to hit the ground running upon starting the role.
Learn more about Kingston Human Capital Recruitment Process

The Result

Successful recruitment campaign attracting experienced candidates

After careful use of their experienced referral networks, Kingston Human Capital were able to find the diamond the QMF was looking for and the perfect hire was made.

A graphic showing the number of candidates in the pool , total candidates screened , and total candidates interviewed.
What did Queensland Music Festival value most about Kingston Human Capital's Recruitment Services?

Kingston Human Capital has decades of experience in tracking down elusive diamonds for business across Queensland. Over this time, we have learnt that honest and open communication doesn’t only ensure that businesses receive the best hire, but it also makes businesses feel part of the recruitment process.

A group of women are singing into microphones on a stage.
We help recruit great executive
Discover how Kingston Human Capital are different and give you a competitive advantage.

We work as an agile team across retained recruitment projects, ensuring we can commit the time and effort of our entire search team. This allows us to reach further into the market, which means we get to evaluate more candidates and get high-quality results.

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